Lots of crazy stuff going on in the world, not to mention the daily operation of your biz. This week, I’m all about providing some things to keep in mind for perspective to stay strong as well as some resources that should be just what you’re looking for, including the debut of a new segment where you get to participate, if you want.
Scroll below to find it all, enjoy!
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THE GOODS TO GO BIG + MAKE BIZ LIFE EASIER
Here are the goods, lots of info that you may have missed this past week:
ONLY TOP 50 WORLDWIDE RESTAURANT IN U.S
WORLDWIDE RANKING: We profiled this Healdsburg restaurant, Single Thread last year as their “parklet” was off the charts, AWESOME, purely incredible. Well, this article by SF Eater breaks it all down…definitely worth checking them out. Michelin star food destination where reservations people can’t make are going for $700!
THE $18 BURRITO?
THE COST OF FOOD: This article from The SF Chronicle picks apart what has been gradually building as a breaking point for the food business. If you’re in it, you know. If not, you’ve likely seen Insta posts with the then/now pricing of common ingredients and cost of doing business. In the end, the customer’s response is now on display as to what may become the new norm while biz owners scramble to adapt so they can remain in business. My personal advice is to dive very deep into your financials and food operation. Reply to this email and I can point you in a couple directions to optimize your operation as I’ve worked alongside pro’s that instantly make game changing advice and I can introduce you.
GET TO KNOW A PRO
I’m just days away from releasing the first clips of my latest “Get to Know a Pro” segment where I spend a lot of time with pros in all sorts of disciplines from Cash Flow and HR to E-commerce. First up will be cash flow, but next week I’m speaking with Candice Elliott of Fortress and Flourish for all things HR. So if you have questions, reply to this email and let me know what they are so I can ask her.
ADVICE FROM BRYCE: Instagram + Own Your Assets
There’s been a lot of news this past week on all the Instagram changes taking place with their trying to TikTokify what we’re all used to. They have since reverted back on some changes, but overall, what this tells me is that you shouldn’t be placing all your eggs into the Instagram basket, or a single platform that you don’t own for that matter.
As an example, if they or another platform makes a change you can’t adapt to, you’re in trouble. Your account gets hacked or shut down, your ads, daily traffic, and overall visibility is shut off instantly and it could be multiple days or weeks before you get it back. Worst case scenario, you have to start from scratch.
You get my point. The more that you can own your communication platforms, the better. Whether it’s email lists or communities that you develop, it’s critical that you diversify the ways you market your business and in the end, owning your communication reigns supreme. Maybe it’s phone numbers and/or emails or even apps…be very cognizant of this.
ARE YOU STUCK IN THE DAY-2-DAY?
I recently did a quick video on an accountability coaching service called Commit Action (transparency note: this link provides me a credit if you sign up) and as someone that’s now used their service for 6 or so weeks, I’m sold. Having a real life person text me everyday, and speak with me each week at a designated time to get me working on specific projects to move the needle and actually work ON my business pursuits, has been phenomenal. I suggest you check them out, for $399/month, and the first 30 days have a money back guarantee, it’s definitely worth a try to see if it’s for you. And no, this isn’t an ad, I just love their service and they have a great member referral program perk for all their clients!
Didn’t see a resource or link worth clicking? I’ve created a ton of content with articles, videos and links over the last 12 months that are still super relevant. Click HERE to search the entire BryceRoot.com resource site.
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I'm here to show you the ever-elusive "how" of marketing that isn't easily found without there being a large, sky-high price tag.