BRYCE ROOT
  • Home
  • Small Biz E-news
  • MEET
  • VLOGS
  • RESOURCES
    • VIDEO GEAR
  • Contact

SMALL BUSINESS-BY-THE-BAY

WHICH GENERATION IS LEADING THE WAY? + HEADLINES YOU MISSED + BUSINESSES TO WATCH

2/2/2021

0 Comments

 
​​​​​​​​(Tap/Click YouTube Icon To Subscribe)
​The last 10 months were immensely challenging for generations that haven't grown up with technology embedded in their DNA, but that can also be an advantage. We break down the opportunity that few generations realize is sitting in front of them PLUS our HOT HEADLINES + businesses you need to be watching are profiled for some creative inspiration. 

Huge thank you to our Presenting Sponsor, the Santa Cruz County Small Business Development Center. If doing business in Monterey County, follow the link, but there are 17 spread across Norcal so tap AskSBDC.com to find yours.
​
TIME STAMPS
0:31 WHICH GENERATION HAS THE BIGGEST ADVANTAGE? 
1:34 HOT HEADLINES TO KEEP YOU IN THE KNOW 
6:34 HOW CAN ALL GENERATIONS BE SUCCESSFUL
8:39 BUSINESSES TO WATCH

THE BATTLE OF THE AGES
This episode's theme is about the various generations competing against each other. As seasoned business owners see younger, 30-somethings entering their local space as competition that use social media and e-commerce with much effort or cost, many have been left wondering if they can compete. Many don't realize that they still have the advantage of experience and if they're able to surround themselves with those younger generations through their employee base and/or collaborations and strategic partnerships, they could create a DEFINITE competitive advantage.

With all that said, the older generations may not be able to build a website or e-commerce platform overnight by themselves, it may cost $6,000 to have someone do it over several months. So the #1 resource I recommend that every small business owner do, no matter what level of tech savviness, is reach out to their local Small Business Development Center for 100% free assistance on all of these tech-focused hurdles. Advisor teams specialize in these subjects and will guide you through the process every step of the way with all the variables you have in mind.

Santa Cruz County Small Business Development Center + Monterey County SBDC + SBDC Northern CA: AskSBDC.com

​GET VIDEO RELEASES + RESOURCES IN YOUR INBOX
* indicates required

HOT HEADLINES TO KEEP YOU IN THE KNOW
I read A LOT each week, here are just a few of the headlines that are noteworthy. Be sure to watch this section of the video embedded above since I dive into their implications and opportunities they each present.
Thank you to the following publications for publishing these informative articles:
Picture
Picture
Picture
Picture
Picture
Picture
Picture
Picture
Picture
Picture
Picture
Picture

NEED THAT MARKETING PLAN YOU'VE DREAMED OF?
LEARN MORE

BAY AREA BUSINESSES TO WATCH
I'm always on the look out for businesses that are doing things right. Those who are strategically taking on running their business really do stand out to me, so here are a few Instagram accounts that should be on your radar:
Picture
​@cookiesandmilksac
Picture
@todd_lejeune_art
Picture
​@lisaelley
Picture
@paucapell ​
Picture
​@carmelhoneycompany

​​​​​​WANT MORE VIDEOS, HERE ARE SOME FROM OUR VLOGS PAGE
Picture
Picture
Picture
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    SEARCH FOR TOPICS

    WHY I DO THIS

    I'm here to show you the ever-elusive "how" of marketing that isn't easily found without there being a large, sky-high price tag. 


    Archives

    April 2022
    March 2022
    February 2022
    December 2021
    June 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019


    Categories

    All
    Big Box Battle
    Branding
    Brick And Mortar
    Buying A Business
    Collaboration
    Community Immersion
    Content Marketing
    Covid 19
    Differentiation
    Email Marketing
    Event Marketing
    Finances
    Fitness Marketing
    Green Business
    Hiring
    Influencer Marketing
    Instagram
    LinkedIn
    Marketing Strategy
    New Business Marketing
    Parklets
    Social Media
    Start A Business
    Strategic Partnerships
    Tourism Marketing
    Traditional Advertising
    Video Content

    RSS Feed

DAILY MARKETING TIPS + MOTIVATION

© COPYRIGHT 2021 ALL RIGHTS RESERVED.
Privacy Policy
Disclaimer
  • Home
  • Small Biz E-news
  • MEET
  • VLOGS
  • RESOURCES
    • VIDEO GEAR
  • Contact